Terms of Service

Your content

You retain ownership of designs, images, comments, and other content you post (“Your Content”). By posting content on Graded, you grant us a non-exclusive, worldwide, royalty-free licence to host, display, and distribute Your Content solely for the purpose of operating the Platform.

Content standards

You must not post content that:

Removal

We may remove content that violates these Terms or that we determine, in our reasonable discretion, is harmful to the Platform or its users. Repeated violations may result in account termination.

Early access

During early access, all Platform features are available free of charge and no paid subscription is offered. Campaign success fees (section 7) are the only charges that apply to brands.

Paid subscriptions (if introduced)

If we introduce a paid subscription, it will be a monthly subscription charged in Australian dollars (AUD) at the price shown on our Pricing page at the time of purchase, renewing automatically each month until cancelled. Existing brands will receive at least 30 days’ notice before any feature limit takes effect.

Billing and GST

Payments are processed by Stripe. By subscribing, you authorise Stripe to charge your payment method on a recurring monthly basis. Prices are displayed inclusive of GST where applicable under Australian law.

Cancellation

You may cancel your subscription at any time via the billing portal accessible from the Pricing page. Cancellation takes effect at the end of the current billing period, you retain Pro access until that date and will not be charged again.

Refunds

Under the Australian Consumer Law (ACL), you may be entitled to a remedy if a service fails to meet a consumer guarantee. Outside of ACL-required remedies, we do not offer refunds for partial billing periods. If you believe you were charged in error, contact us at legal@ongraded.com within 14 days of the charge.

Founding Brand

Users who earn Founding Brand status retain free access to all brand features permanently, including any paid subscription features introduced later. This status is granted at our discretion and does not confer any ownership interest in Graded.

How campaigns work

A brand may run an all-or-nothing pre-order campaign on a published design, setting a backer goal, a deadline, and a discounted pre-order price. When you back a campaign (“Backer”), you pay a deposit at that time — currently 20% of the pre-order price, fixed for that campaign when it is created. If the backer goal is met by the deadline, the campaign funds, the remaining balance is charged automatically as described below, and the brand puts the design into production. If the goal is not met, or the brand cancels before the campaign funds, every Backer’s deposit is refunded in full.

Who you are buying from

When you back a campaign you enter into a contract to purchase the item from the brand. The brand, not Graded, is the seller and supplier of the goods, and is the merchant of record for your payment. Graded operates the Platform, processes payment through Stripe, and collects and holds Backer funds as the brand’s agent, applying the Backer protection described below. Graded is not the manufacturer or retailer of any item and does not warrant any design, brand, or product.

Your consumer rights

The brand must comply with the Australian Consumer Law, including the consumer guarantees — for example, that goods are of acceptable quality, match their description, are fit for any disclosed purpose, and are supplied within the time stated or, if none is stated, a reasonable time. Nothing in these Terms, and nothing about the Graded protection below, excludes, restricts or modifies any consumer guarantee or other right or remedy you have under the Australian Consumer Law that cannot lawfully be excluded. The Graded protection is in addition to your Australian Consumer Law rights, not a substitute for them, and does not limit your ability to pursue the brand directly.

Payment and how funds are held

Payments are processed by Stripe. When you back a campaign, you are charged the deposit described above, and you authorise Graded, acting as the brand’s payment agent, to securely save your payment method for the purpose described below. If the campaign funds, we automatically charge the remaining balance to that same payment method — you do not need to do anything further. If that charge fails (for example, an expired card or insufficient funds), we will notify you and you will have 48 hours to update your payment method on the Platform; if the balance still cannot be collected after that, your deposit is refunded in full and your place in the campaign is released. Once the full pre-order price has been collected, Graded holds Backer funds through Stripe as the brand’s agent and releases them to the brand in stages: an upfront portion when the campaign funds, so the brand can pay for production (the percentage depends on the brand’s delivery history — see the tiers below), and the remainder after the brand provides proof of shipment and a short review window has passed without an upheld issue. Amounts shown are in Australian dollars.

Cancelling a backing

You may cancel your backing at any time before the campaign funds or fails, for a full refund of your deposit with no fee. You can do this from the design page, or by contacting us at legal@ongraded.com. Once a campaign has funded, your backing can no longer be cancelled this way, and the refund and protection terms described elsewhere in this section apply instead.

How staged release works (brand tiers)

The upfront portion released at funding, and the maximum total value a campaign may raise (its backer goal multiplied by the pre-order price), depend on how many campaigns the brand has already delivered. A newer brand receives only enough upfront to fund production and a smaller value cap; a brand with a delivery record receives more upfront and a larger cap. The tier that applies to a campaign is fixed when the campaign is created.

A campaign’s value is its backer goal multiplied by the pre-order price. Percentages are of the net amount after the platform success fee (see Fees). Graded may change these tiers from time to time; any change applies only to campaigns created after it takes effect.

Brand obligations

A brand that runs a campaign agrees to: supply the goods to Backers within the time stated or, if none, a reasonable time; provide accurate and genuine shipment information; comply with the Australian Consumer Law and all other applicable laws; and either fulfil each order or refund the Backer. The brand authorises Graded to hold, release, refund, and reverse funds in accordance with these Terms and the brand’s Stripe Connect account agreement. A brand is responsible for its own tax obligations (including GST) on sales made through the Platform.

Brand Stripe account

To run a campaign, a brand must create and maintain a Stripe Express connected account and complete Stripe’s onboarding and verification. By running a campaign, the brand agrees to the Stripe Connected Account Agreement and authorises Graded to create charges, make transfers, issue refunds, and reverse transfers on the brand’s behalf through Stripe in accordance with these Terms. Graded may withhold a payout while a brand’s Stripe account is incomplete, restricted, or under review.

Chargebacks and disputes

The brand is responsible for all chargebacks, card-network disputes, and related fees arising from its campaigns. Where a Backer initiates a chargeback or dispute, or Graded refunds a Backer under the Graded Backer protection, the brand authorises Graded to recover the refunded amount and any related fees from the funds Graded holds, from the brand’s pending or future payouts, or from the brand’s Stripe balance. This does not affect any right a Backer has against the brand or under the Australian Consumer Law.

Negative balances and recovery

If a brand’s refunds, chargebacks, or reversals exceed the funds Graded holds or can recover through Stripe, the shortfall is a debt owed by the brand to Graded, payable on demand. Graded may recover it from the brand’s current or future payouts, from the brand’s Stripe balance or reserve, or as a debt by ordinary legal means. Graded will exercise these rights only to the extent permitted by law.

Graded Backer protection

If a brand does not ship within the required time, or a Backer reports that an order did not arrive or was materially not as described, Graded may refund the Backer from funds it holds and recover any amount already released from the brand. Graded operates a review process and resolves reports at its reasonable discretion. This protection applies only to amounts paid to the brand through the Platform; it does not cover anything you pay a brand outside the Platform. The protection does not limit your Australian Consumer Law rights against the brand.

Backing is a purchase, not an investment

Backing a campaign is a purchase of goods. You do not receive equity, interest, financial returns, or any financial product. Graded does not provide financial product advice.

Fees

Graded charges the brand a success fee deducted at payout, applied per backer according to how that backer arrived at the campaign: currently 8% of amounts paid by backers the brand sources (including direct and unattributed arrivals) and 18% of amounts paid by backers sourced through Graded’s own surfaces (such as the discovery feed, notification emails and push notifications). The rates applying to a campaign are fixed when it is created. Backers pay no fee to Graded for backing a campaign.